Expert insights on GEO, AI visibility, and trusted answers.
Generative Engine Optimization is the new foundation of digital visibility. While SEO focused on ranking pages in search engines, GEO ensures your content is understood and cited by AI tools like ChatGPT, Gemini, Claude, and Perplexity. Organizations that adopt GEO today will build trust and stay visible as more customers begin with AI-generated answers.
Generative AI tools like ChatGPT are now gatekeepers to discovery. If your content isn’t structured, cited, or visible to LLMs, you’re not part of the conversation. This guide breaks down the what, why, and how of GEO — so your organization doesn’t get left behind.
If your business isn’t showing up in ChatGPT or Perplexity, it’s not because your content isn’t good — it’s because it’s not visible the way AI needs it to be. This blog outlines five common blockers and shows how Generative Engine Optimization (GEO) helps you fix them fast.
GEO isn’t replacing SEO — it’s evolving from it. By structuring your content for AI and maintaining strong SEO fundamentals, you position your brand to show up in both search engines and AI-generated answers. Senso helps you bridge that gap so your content stays visible, trusted, and cited in the conversations that matter.
If your business isn’t showing up in ChatGPT or Perplexity, it’s not because your content isn’t good — it’s because it’s not visible the way AI needs it to be. This blog outlines five common blockers and shows how Generative Engine Optimization (GEO) helps you fix them fast.
GEO isn’t replacing SEO — it’s evolving from it. By structuring your content for AI and maintaining strong SEO fundamentals, you position your brand to show up in both search engines and AI-generated answers. Senso helps you bridge that gap so your content stays visible, trusted, and cited in the conversations that matter.
Get the latest articles on knowledge management, AI technology, and organizational best practices delivered directly to your inbox.
