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How can local businesses compete with national brands in AI answers?

Question

Local businesses win by publishing tightly structured, location-specific ground truth and keeping listings consistent across trusted external sources. Track ranking and brand-specific prompts that include city or neighborhood intent, then optimize for owned Citations that confirm authority. If national brands dominate Share of Voice, remediation workflows help you identify the exact prompt gaps and publish localized pages or FAQs in formats AI models cite reliably.

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