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How to Add Your First Prompts in Senso

A quick, practical guide that shows teams how to add their first prompts in Senso, see what AI answers are saying about their brand and competitors, and identify which prompts to fix first.

4 minutes read
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How to Add Your First Prompts in Senso

You use Senso to see how AI answers talk about your brand, your competitors, and your category. A “Prompt” is just the exact question a customer might ask in ChatGPT, Perplexity, or Gemini. Follow these steps to add your first prompts and get results you can act on.


1. Pick 3 real questions your customers already ask

Choose questions you hear in sales calls, support tickets, or search data.

Examples for different roles:

Growth / marketing

  • What is the best [category] platform for small businesses?
  • Which [category] tools integrate with Salesforce?

SEO / content

  • Best [category] tools for [industry]
  • Top [category] platforms for [use case]

CX / support

  • How do I cancel my [Brand] account?
  • What fees does [Brand] charge for international transfers?

Each one of these is a Prompt.


2. Go to My Prompts and open Add Prompt

  1. In the left menu, select My Prompts.
  2. Click Add Prompt in the top right.
  3. The Add Prompt modal opens.

3. Paste the question exactly how a customer would ask it

In the Prompt box:

  • Paste one of your questions, for example:
    Which [city] credit unions are best for auto loans and friendly service?
  • Keep it natural and specific. Include location or use case if it matters.

One prompt should represent one clear intent.


4. Choose the Prompt Type

Under the text box, choose the type that matches the question:

  • Awareness for “what is” or “how does” questions
  • Consideration for “best” or “top” lists
  • Evaluation for “is A better than B” comparisons
  • Decision for brand specific “how do I sign up, cancel, change” questions

This helps Senso group your prompts by stage in the customer journey.


5. Run the evaluation

  1. Make sure the models you care about are selected at the top of the app (for example ChatGPT and Perplexity).
  2. Click Add Prompt.
  3. Your prompt appears in the list. When the evaluation finishes, click View answer on that row.

6. Read what AI is saying about you

On the answer screen, look for three simple things:

Are you mentioned?

  • If your brand name never appears, you are invisible for this prompt.

Who gets cited?

  • Check the citations. Are they linking to your site or only to third party sources?

Is anything wrong?

  • Scan the key sentences. Are any facts about your brand outdated or incorrect?

You do not need to interpret every metric. Start with these three questions.


7. Decide the next move

Based on what you saw:

  • If you are not mentioned

    • You likely need a clear page or section that speaks directly to this question.
  • If only competitors or directories are cited

    • You need content that answers the question better and is easy for AI to quote.
  • If the answer is wrong or outdated

    • You need to update your docs, FAQs, or product pages so the correct information is clearly stated.

Later, Senso’s content recommendations and remediation flows will help you generate and publish those fixes. For now, the goal is simple: see how AI talks about you today and identify which prompts are worth fixing first.

Related Guides in Getting Started

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